Target Style Competition Chicago

Target, or otherwise known as Targeé by the fancy, has impressively raised the bar in affordable fashion over the years.  Target Style, an extension of the Target brand, has a mission of "Design for All", highlighting stylish, yet wallet-friendly fashions. 

On Thursday, October 9th, Target Style hosted their Ready, Set, Target Style event at Target located at 1200 N Larrabee St.  This Project Runway meets game show featured three Chicago based stylists/bloggers, Yanira Garza, Dana Weiss, and Emma Arnold.  

Each stylist competed to create the best look highlighting a white button down blouse, (an essential piece for any wardrobe) for two outfit challenges presented by Master of Ceremonies, Courtney Kornegay of Courtwalk and host, Senior Fashion Editor of Marie Claire, Zanna Roberts Rassi.  Each look was judged by four stylists including Rassi, stylist, Ikram Goldman, Editorial Director and advice columnist for PAPER Magazine, Mikey Boardman, and style/beauty blogger, Mary Alice Stephenson.  

For the first challenge, each stylist was given just a few minutes to create a look that would take the Chicago gal from brunch in Bucktown to tailgating at a Bears game, using a preselected assortment of Target pieces.  With a rating out of 10 points, Arnold won the highest score with a casual, yet modern combination of skinny fit stretch leggings, a short sleeve sweater top layered over the mandatory white blouse, a plaid shirt tied at the waist (for those chilly fall nights at the game) and a comfortable and stylish ankle boot.  Honestly, it was my favorite look from the challenge as well!  I would definitely wear the combination for a fun-filled fall day. 

The second challenge involved each stylist selecting one item from a grocery basket full of things found at Target.  The items selected by the stylists were a light bulb, lighter fluid, and a padlock.  Interpreting the lighter fluid to represent "hotness", Garza was awarded the winner of the challenge with an outfit including a sexy, striped sweater over the white blouse, a fierce heel, and gold accessories.  

The audience had the final say in the overall winner of the style competition.  It was a close one, but Arnold ended up taking home the gold!  


Guests of the evening also enjoyed delicious fall inspired appetizers and cocktails, while shopping the latest fall trends at Target and consulting with Pixi cosmetics artists for makeup makeovers.  

Of course, I did some shopping myself at Target during the event after being inspired by the stylist's looks.   Fall is my favorite season, especially because of all of the wonderful fashions.  Currently, I'm on a mission to find the perfect flannel top and I will definitely be stocking up on accessories, boots, and layers at Target!